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by Don Hazen |
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We live
in a Tabloid World. The entire media establishment has invested in
titillation and celebrity as a way to hang on to an audience and make money.
An interesting consequence of this transformation, as reported in February's Vanity Fair, is that the circulation of the supermarket tabloids plummeted during the first half of last year. Apparently, in the year of Monica, we just didn't need them as much. Axiomatically, a tabloid world means that substance -- the news and information we need to live intelligently -- is harder to find, when it exists at all. Remember early in the '90s, when the hole in the ozone layer was discovered and the effects of global warming were major news items, provoking constant debate? An Earth Summit was held in Rio. Eighty heads of state attended. That was then. What's happened in the intervening six years? Have the problems been addressed? Are we in better shape as a species and a globe? Unfortunately not. It's safe to say that the globe is in decidedly worse shape and there's much more trouble on the horizon, especially as China rapidly transforms itself into an economic superpower. But the continual degradation of the environment is now media background, at best. We have resumed our collective avoidance of news about potential environmental disasters. Relentless public relations by the fossil fuel industry and the sports utility vehicle makers who profit from pollution nurtures our denial. The industry flacks and advertisers continually trot out thoroughly discredited "evidence" that global warming isn't a problem. Meanwhile, the developing nations -- especially China -- insist that economic growth is more important than protecting the environment: A lesson they have learned well from the biggest polluter and consumer of all, the United States. At different points along the historical path, when things looked bleak and many had their heads in the sand, individuals have stepped forward with wake-up calls. These people feel so strongly about what they see around them that they dedicate their lives to sounding the alarm. They take that extra step and interrupt the zeitgeist. Rachel Carson's "Silent Spring" did it; Jonathan Schell's "Fate of the Earth" did as well. Now Mark Hertsgaard has stepped forward with "Earth Odyssey."
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Hertsgaard
is a fine journalist. His book, "On Bended Knee," exposed the
enormously effective manipulation of the media by the Reagan
administration's political machine. But with "Earth Odyssey" Hertsgaard
raises the stakes and forces us to examine the totality of our future on the
globe. He traveled the world, on and off for 6 years, to see for himself,
from the bottom up, what the situation was. His quest: To gather information
and decide if our species would survive for the next hundred years. The news
is not good.
Hertsgaard combines his skills as a reporter with serious research and scholarship. He packages his material so that the reader can easily grasp the problems at hand. And he offers serious solutions, ones that will take hard, hands-on organizing to achieve. "Earth Odyssey" is published by Broadway Books, a division of Random House. Don Hazen recently sat down with Hertsgaard at the AlterNet offices in San Francisco. Don Hazen: Symbolically, your book begins where your trip ended: In China, a country of 1.22 billion people with devastating pollution. You suggest that because of China's market reforms and economic growth, the problems of ozone depletion and global warming will worsen for the rest of the world. What do you expect from China? What can the rest of the globe do to work with China or confront China?
The government responded by admitting its policies helped cause what were some of the worst floods to hit China in the 20th century, and it pledged to reverse those policies. It promised to stop the deforestation in the upper Yangtze ecosystem and to restore the lakes and wetlands in the Yangtze flood plain that used to absorb the excess flood waters. But the government almost surely isn't going to be able to carry out those reforms. If you stop logging, for example, what do you do with the tens of thousands of unemployed loggers? And where do you resettle the tens of millions of people who live on the Yangtze flood plain? There's no room to put them somewhere else. The Chinese government is caught between the economic costs of environmental damage, which is forcing them to change, and the political consequences of environmental reform, which don't let them change. The latter will probably win out, because the only thing keeping the party in power anymore is continued economic growth. No one in China respects the Communist party anymore, including high party members who I talked to. And the party knows damn well that nobody respects them. So even top environmental officials in the government say, "We've got to keep economic growth going. If we don't, its chaos. Its back to the cultural revolution and then all bets are off." If that happens, they say, forget cleaning up the environment. It's a gloomy picture.
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Your time
in Africa seemed both daunting and uplifting. You use Jimmy
Carter's quote that the "biggest prejudice we face is not black versus
white, but rich versus poor." Why did you use that quote for the Africa
chapter?
I felt very strongly when I was traveling among the Dinka tribe in a civil war and starvation zone in Sudan, that these people simply do not exist in the minds of most Americans. They may as well be living on another planet. At the same time, I was struck by how their sad fate is largely the luck of the draw. Why wasn't I born into that life, rather than the privileged one I got? But most of the wealthy people in this world just don't want to be bothered. They basically don't care, and I suppose my trip has left me less tolerant of that kind of complacency.
Yes, it's amazing how people feel that their privilege is God-given.
That they don't have to give anything back.
Say a little bit about being on the road so long. What was it like? You
were in 19 countries. Did you get sick? Were you eager to get back on the
road? What kept you going, besides your book contract, of course?
No contract? Really?
As hurt as I was -- well, maybe more surprised than hurt -- by Roger's decision, ultimately I found it felt oddly liberating. One of the reasons why I had left the United States in the first place was to get away from the world view of New York editors. I had been getting censored in my professional life, like when I was fired from NPR. I had a regular gig there doing commentaries until one day when I did a satire, which everybody on the staff loved, except for my executive producer who complained that I had made fun of the free enterprise system. And then I didn't get my contract renewed at Rolling Stone because I had done this big piece about 60 Minutes and inadvertently turned up evidence of egregious sexual harassment of female staffers by Mike Wallace and Don Hewitt. Hewitt (executive producer of "60 Minutes") went after Jann (Jann Wenner, owner of Rolling Stone) in a pretty big way. Jann didn't renew my contract, basically, I think, because he didn't want to piss off a Manhattan cocktail acquaintance who happened to be the boss of the biggest news show in the history of television. I was very disgusted with all that. Having written "On Bended Knee," I didn't want to be restricted anymore into writing only what New York editors wanted me to write. As for getting sick, I got quite sick in Bangkok, when most of my white blood cells just disappeared one morning. I was in the hospital for a week, the loneliest week of my life. Later, I also got sick in China, with throat stuff from all the air pollution, plus a chemical explosion in Chongqing scalded my lungs. And I suppose I was also exposed to a lot of carcinogens, but I won't know about that for another 20 years.
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One of the themes
of the book is that corporations give lip service to
environmental reform, but don't change policies. Yet there is a lot of
evidence that money can be made by being more environmentally sound in
business practices and that global warming will have enormous economic
impact. One example you use is that most of the beach along the East coast
of the U.S. -- insured to the tune of $2 trillion dollars -- may be wiped
out. It seems profits are greatly threatened, but action is negligible. Can
you explain this paradox?
I would call it a contradiction, as Karl Marx used to say.
Yeah, I guess Marx never used the word paradox.
I've wondered why the maximization on return, required by law on the
part of a company's trustees, can't be measured in the long term?
Like the Internet stocks.
In the book you seemed almost surprised at how normal people across the
globe are aware of environmental issues. Why did this surprise you?
Then there was a guy who didn't make it into the book, a wonderful squatter who lived in the interior of Brazil, in the province of Goias. When he found out that I had just been to the Earth Summit, he started peppering me with questions. What had happened there? How had Brazil acquitted itself? And so forth. He lived in a house of concrete blocks with a tin roof, in the middle of nowhere, without even a radio. So how did he know the summit was even happening? And to be so animated about it! Yeah, I was astonished. It stands in such contrast to the lassitude here.
You say that change is difficult, but not because people don't care.
Polls consistently show people believe in protecting the environment over
economics. But then you seem to blame some people; they are not animated by
a sense of urgency. Don't you think that if people saw there was a chance to
win something, they would invest in the effort? There's a big difference
between we who are professional activists and those who have other types of
jobs, families responsibilities, etc. It's more of a sacrifice for them.
Cynicism is rampant because of the way elections are run; by the power of
public relations; by the special interests stranglehold on government. Were
you too hard on the everyday citizen and not critical enough of how the
system makes change very difficult?
Let me put it this way: If the idea is that things look too hopeless to change them, well, if that scares us off, then we are probably going to fail the evolutionary test. When people say, "It's hopeless," There's a part of me that thinks, "Well, buck up! Buck the hell up or you are going down. I understand that money drives the political system, but I still believe that at the end of the day we may not have the money, but we do have the numbers, as inert as the public support for the environment sometimes is. That's why the Republicans failed to overturn the environmental laws in 1995. Two-thirds of the population, including a majority of Republican voters, didn't want them overturned. It shouldn't take much for activists to build on that foundation and to keep the bad guys from winning. Nixon got out of Vietnam not because he wanted to but because people were in the streets, people were writing letters, people in all sectors of the society were doing what they could do to oppose the war. They changed the political context Nixon faced, so he had to get out. Likewise with civil rights and Kennedy. If you do the slow, patient, often thankless work of political organizing, I think you can win. Not every time, but you can win.
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Former
New York Times environmental reporter Keith Schneider gave you
a great half of a review in the New York Times Book Review, but he was
unhappy with your solutions. He said you were "... bogged down. It was like
breathing through a dish rag." What to you want to say to Keith Schneider?
I want to say: "Thanks for the first positive review I ever had in the New York Times Book Review." All my previous books got pretty much the same review in the Times, saying essentially, "He's a great reporter, works hard, but don't pay attention to his ideas about how the world works." You can read into that what you like: He's too radical, too naive, he's whatever. I even got a bit of that for my Beatles book, and Schneider's review of "Earth Odyssey" had a hint of it, too. Schneider's complaint was about stuff I didn't put in the book that he thought belonged there, but hey, you can't write about everything. There are a lot of things I would have like to have added to the book. For example, I devoted entire chapters to two environmentally crucial technologies: Cars and nukes. If I had dared to make the book longer I would have loved to do a chapter on the environmental implications of what television has done to people's heads around the world. But I've gotten used to reading reviews by people who write about the book they would have written.
Al Gore is perhaps the Benedict Arnold of your book... a turncoat
against the cause of the environment. After penning an intelligent book that
grasped the real issues, he became Vice President and promptly ignored most
of what he wrote. He's got a good chance to be president. What do you think?
So why did he write the book? It's not what a normal politician would
do.
What does that have to do with the environment?
But when you chased him up the escalator he said "I am a cautious man."
You make the case that good environmental policy doesn't have to
translate to loss on the economic level. How do we get that idea across? The
UAW, the car makers and Clinton all collude to protect the special tax
privileges and ignore the safety problems of the gas guzzling SUV's. There
are obviously safer and cheaper cars available, but the advertising world
helps create the desire for bigger, faster symbols of wealth and influence.
And then these cars kill, maim, tear up pristine land, and pollute the air.
It seems only government intervention can slow down the SUV juggernaut, but
in theory it will at the expense of the auto industry's profitability. How
can we address that?
The irony is, American firms happen to be leaders in the energy efficient industry. You'd never know it by how we behave in the U.S., but firms like Honeywell and Allied Signal are leaders, and they could be making lots of money right now in countries like China while also helping the planet at the same time. If Congress and the White House were smart, they would stop wasting time with the trivialities of impeachment and they would start cutting deals with China. Instead of sending them militarily sensitive nuclear and satellite technology, we should be sending them environmentally sensible energy-efficient technology. Environmental conditions could change a lot if there were active and engaged leadership in the world. We could take China's commitment to reducing energy consumption and say, "We'll double it, make it 40 percent. We'll finance the deals." That could change things a lot.
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How do you
address the powerful capacity of members of Congress to
protect their state's interests -- particularly the fossil fuel states with
small populations like Montana and Oklahoma, which exercise as much power as
states with many times the population?
You just have to go out and organize. You have to build a political constituency in favor of the shift. We're seeing that now, I think, in the global warming fight, with the building of coalitions of firms who are going to benefit from the transition. You have to organize the companies along with the unions, and say to the unions, "Your guys are going to get re-trained for the jobs created by the shift to solar."
If you've got enough money to re-train them and the jobs. We've got a
lot of evidence that the welfare to work shift is not producing living wage
jobs.
Parenthetically speaking, one of the things you learn while traveling around the world on this kind of investigation is that the U.S. is the only advanced industrial country where there's this notion that there's any real debate about global warming. You go to Germany or Britain and everyone from the business press on the right to the Greenpeace types on the left acknowledges that there's global warming. There is debate -- about how to fix it, and how fast -- but the idea itself is about as controversial as the second law of thermodynamics. The idea that global warming remains a mere theory is almost entirely a creation of the propaganda campaigns of the coal and gas interests in this country, reinforced by the connivance or at least gullibility of the media.
In "Earth Odyssey," you write: "Hope is the foundation of action." So
how do we find that hope?
Often on the media tour for this book I've been hit with that question -- where do we find hope -- especially from people who are philosophically inclined to care about the environment. It's a fair question, but again, part of me wants to tell them, "Buck up and stop whining. You don't have the right to whine. Wei Jingsheng (Chinese political prisoner for 17 years) has the right to whine and give up. You do not. Get out there."
What's you final conclusion about human species? Are we going to survive
the next hundred years? Do we get two thumbs up?
And those guys had been pushing for decades.
Albion Monitor
March 6, 1999 (http://www.monitor.net/monitor) All Rights Reserved. Contact rights@monitor.net for permission to use in any format. |